by Heath | Design Theory, Featured, Marketing, Tips, Web Design
It’s easy for a designer or developer to lose sight of what the purpose of a website is. Most people, when asked why they have a website for their business, will say something like, “So people can find me online.” But why is it important for someone to find you...
by Heath | Basics, Design Theory, Featured
By mastering the rules below, you can create more effective web pages that are more helpful to visitors, keep them around longer, and increase conversions — which ultimately is what it is all about, right? One of the primary jobs of a designer is to create an...
by Heath | Featured, Tips, Web Design
The life of any web designer or developer is a life of troubleshooting. It is a daily struggle to wrestle CSS, Javascript, PHP or Ruby into submission. Sharpening your troubleshooting skills is a sure way to reduce your frustration, increase the quality of your...
by Heath | Customer Relations, Project Management, Tips, Web Design
It can be a catch-22 to work with uncreative customers. They are the clients who need our help the most, yet they are often the hardest clients for us to help. If you find the one in 20 clients who really is ready and willing to trust your recommendations and not...
by Heath | Featured, Project Management, Time Management, Tips, Web Design
Ultimately your success as a web developer or designer will depend on this one thing: Your ability to make sufficient returns on your investments. In other words, whether or not you are able to make enough money to support yourself, pay your bills, feed your family,...